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I help overloaded freelancers build profitable businesses


Business coaching and tools for creatives

Create profitable services

Build a trusted team

Set your ideal schedule

Are you chained to client work without help or a plan?

Checking emails and messages on days off, overwhelmed by client work, or feeling isolated without a team?

I’ll help you upgrade key parts of your freelance business

Get More Leads

Learn to clarify your marketing message so your customers place orders.

Close More Sales

Close more sales by inviting customers into a story instead of pushing products.

Optimize Your Products

Increase your revenue by creating products that are high in demand.

I failed multiple times until I learned what to focus on


15 years ago, I was a struggling freelance designer that didn’t know anything about running a business. I failed multiple times and even went bankrupt in the process. I didn’t know how to focus on the right things at the right time.

Then, I took on an amazing business partner and trusted team. Together, we built a thriving micro-agency. I make great money, have full autonomy over my schedule, and I’m on to building my next business.

sittin people beside table inside room

3 ways to improve your solo-creative business

Get focused. Gain traction. Grow your business.

1-on-1 Coaching


For busy entrepreneurs who need accountability and want to move at their own pace.

  • (1) 90-minute strategy session per quarter
  • (1) 30-minute check-in per month
  • UNLIMITED asynchronous conversations using Voxer or ClarityFlow

Freelancer Mastermind


The 6-month program helping small business owners double their revenue.

  • Access to our Digital Business Growth Plan tool
  • 90-minute bi-weekly mastermind meetings
  • 6-month video training series to grow your business

Profitability Workshop


Unlock the secrets to financial success with our profitability workshop.

$895

  • Boost earnings with effective financial strategies
  • Optimize pricing structures for profitability
  • Learn sustainable growth techniques for success

Here’s how to get started

The process is simple

Book A Free Coaching Call

On our first call, I’ll learn about you and your business, discover where you’re stuck, and determine a short term plan.

Invest In Your Future

Whether it’s a workshop, a coaching cohort or 1:1 coaching, invest in a plan that fits your schedule and priorities.

Design Your Ideal Business

With regular coaching, you’ll gain traction in your business and start achieving your financial and personal goals.

black smartphone near person

What my clients are saying…


  • “Before my weekly coaching sessions, I was just going through the motions. I was working hard and managing my employees but had no vision. Now, I learn something new in every session and I’m excited!”
    – Jon Doe, OWW and Co.
  • I feel a sense of direction I haven’t before!

    “Within the first couple of sessions with Joel I was able to identify my strengths, weaknesses, and opportunities, and ultimately start assembling something that today, I am incredibly proud of.”
    – Jon Doe, OWW and Co.

    Transform your freelance hustle into a profitable business


    Doing it on your own can only get you so far. At some point, we all get so close to our business that we need an outside perspective to help us get to the next level. Although this is an upfront investment, the return you get in the long run will far exceed the money you put in upfront.

    woman biting pencil while sitting on chair in front of computer during daytime
    FREE RESOURCE

    The easy way to build profit right into your pricing

    • Stop reinventing the wheel for every proposal
    • Price any project without the fear of losing money
    • Know your numbers and be confident in sales calls